HEDGE FUND
A private equity firm assessing a business development target and needed to understand the criticality of a condition before proceeding with due diligence.
How Truth On Call helped: Ask 100 Intensivists: “How much of an issue is gastroparesis for your ICU post-op patients? A Not an issue, B Somewhat of an issue, C It is a major issue. Respond with A, B, or C and briefly explain.”
Outcome: Gastroparesis is a major issue for Intensivists and the targeted drug fills a major unmet need.